Lacoste’s Spring Summer 2012 Collection
After watching Sam Stosur take out the US Open (wearing Lacoste!) on Monday, we’ve loving everything tennis related here at brandsExclusive.
Lacoste released their Spring Summer 2012 Collection last week as part of New York Fashion Week. It was the first full collection from newly appointed creative director, Felipe Oliveira Baptista, following Christopher Lemaire’s departure in 2010 to replace Jean Paul Gaultier at Hermès.
The Lacoste label, legendary for its iconic crocodile insignia and its take on tennis chic, mixed New England summer classics with Norwegian fabric technology. Baptista served up the brand’s signature staples of knitted cotton pique shirts, cropped polo tops and pleated ra-ra-skirts, sending models out in preppy blazers, utilitarian trousers and fitted dresses. So far, so good – as one would expect from a brand renowned for clean-cut designs – but then Baptista served up some unexpected aces.
The swingy skirts and sportish shirts gave way to sophisticated after-hours staples featuring super-precise geometric lines in a monochromic palette blocked with either cobalt blue or cherry red.
Stand-outs included this collared silk-knit dress with swooping-low armholes:
And this jaunty red, white and navy tunic:
Both the women’s and menswear selection introduced geo-print pieces and relaxed layering to the house of Lacoste, referencing the 1920s, kimono shapes and, of course, the tennis. For fans of the French crocodile, Lacoste’s Spring Summer 2012 collection is snappy prepster styling at its best.
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